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GRAPHIC DESIGNING & BRANDING PROGRAM

Learn professional graphic design using industry-leading tools like Adobe Photoshop, Illustrator, Canva, and Figma. Create stunning logos, social media posts, marketing materials, and branding designs through hands-on projects. Build a strong portfolio and develop job-ready skills for freelancing, agencies, or your own design business.

InstructorMiss Mamoona
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Lectures0
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LanguageUrdu
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Free preview1 lecture

📋 Course Outline

20 topics jo aap seekhenge
Module 1
  • 1 Module 1: Design Foundations & Branding Psychology (Lectures 1–3)
  • 2 Lecture 1: Introduction to Graphic Design & Branding: Designer vs. Brand Strategist. Why branding is not just a logo.
  • 3 Lecture 2: Understanding the 7 Principles of Design: Balance, Contrast, Emphasis, Movement, Pattern, Rhythm, and Unity.
  • 4 Lecture 3: Brand Psychology & Color Theory: How colors affect buying decisions. Using the Color Wheel to create brand palettes.
  • 5 Module 2: Essential Software & Tools (Lectures 4–6)
Module 2
  • 6 Lecture 4: Industry-Standard Tools Overview: Adobe Photoshop, Illustrator, InDesign vs. Canva, Figma, and Affinity Designer.
  • 7 Lecture 5: Mastering Adobe Illustrator (or alternative): Working with paths, shapes, pen tool, and typography for logos.
  • 8 Lecture 6: Mastering Adobe Photoshop (or alternative): Layers, masking, typography, and photo manipulation for marketing assets.
  • 9 Module 3: Logo Design & Brand Identity (Lectures 7–9)
  • 10 Lecture 7: Logo Design Types & Processes: Wordmarks, Lettermarks, Pictorial Marks, and Mascots. Sketching vs. Digital creation.
Module 3
  • 11 Lecture 8: Creating a Brand Identity System: Typography pairing, iconography, brand colors, and visual mood boards.
  • 12 Lecture 9: Designing Brand Guidelines (Brand Manual): How to write rules for a brand's visual identity (Logo usage, font size, color codes).
  • 13 Module 4: Marketing Collateral & Creative Assets (Lectures 10–12)
  • 14 Lecture 10: Designing Social Media Graphics: Professional templates for Instagram, Facebook, LinkedIn (Posts, Stories, Carousels).
  • 15 Lecture 11: Print & Digital Collateral: Business cards, letterheads, brochures, and flyers (Setting up DPI for print vs. web).
Module 4
  • 16 Lecture 12: Packaging Design: Creating product packaging, labels, and mockups (Photo-realistic mockups using AI/Adobe tools).
  • 17 Module 5: Portfolio & Professional Freelancing (Lectures 13–15)
  • 18 Lecture 13: Intro to UI/UX & Web Banners: Designing responsive web banners, hero sections, and basic UI elements for websites.
  • 19 Lecture 14: Building a Design Portfolio: How to showcase your best work on Behance, Dribbble, and as a PDF case study (showing the "before and after").
  • 20 Lecture 15: Final Capstone Project: Create a complete Brand Identity Kit for a fictional or real local business (Logo, Color Palette, 2 Social Media Posts, 1 Flyer, and a 1-Page Brand Guidelines PDF).

Course content

0 lectures